Bio – Chef Brad Roe.
Hi there,
My name is Brad Roe and was delighted to hear of Guerilla Gastronomy asking me to join their team.
I was born and bred in Basildon, Essex, and at the age of fifteen, we had a family holiday on the Isle of Wight. Parents liked it so much that we actually moved there (they never asked for my approval). After high school I ventured into this chef world by going into a mellow culinary college, in which a nice easy day would be doing theory on a certain French dish, then the next day, spending the day cooking it. We were all in for a real eye opener after leaving college as this is by far not the same as in the industry. I’ve been a chef since the 90’s, I was actually about to enter the air force at 16 but my mates persuaded me to join them at culinary college as it would be more of a laugh! Plus, I hate early mornings!
I guess over the years I have agreed and accepted that career choice, as it’s taken me to various places and have experienced many cultures and cuisines. I have had some stellar experiences throughout my thirty years of being a chef, starting out as a “glorified vegetable peeler” at the Berkeley hotel in London, prepping veg cuts into the nightmarish cuts of julienne, jardiniere, brunoise and macedoine! After a few weeks, I then assisted the saucier in helping make the stocks. I learned the basics here from Chef John Williams MBE, who is now at the Ritz. After a short stint there, I then won a green card and emigrated to the USA working in five star hotels in Orlando and LA, then ending up in Vegas for 20 years. Work included cooking in three thousand room hotels, gourmet restaurants & amp; banquet kitchens cooking for up to 4000 guests in the mega resorts which was an eye opener!
I moved back to the UK in 2013 as missed good ole blighty and family, I found myself going from a brigade of 35 to 4! As I moved back to the Isle of Wight after hearing how much the accommodation and transport costs are in London. Plus I wasn’t fond of doing the 12-14 hour shifts anymore, as the kids are growing up quick and you cannot buy back time. It was a complete culture shock to me but a nice one being back home in the UK. I then found myself downsized to a small hotel on the Island, as the head chef and received an AA rosette award which was nice. I then decided to publish my learner’s cookbook in 2020 titled “From Cook to Chef”, to help the beginner cook in the Chef industry and also, to assist the amateur cook at home. Seeing the hotelier bring in a couple of pints of beer throughout the shift was epic and reminded me of the days I was working as a commis on the Island, (this was unheard of in the corporate restaurants in Vegas with all their unions).
Over the years, I had some great memories, all be it sometimes a blur, especially the time working in a michelin restaurant in Vegas, a shed ton of hours followed by a group beer session at PT’s pub, followed by surely a 4-5 hour sleep night! It is definitely a young man’s game, this chef business, especially if you are on the line!
My (From London to Vegas) article was just published in “The Burnt Chef Project”.

From Cook to Chef
by Brad Roe
Chef Brad Roe describes in this book not only how to boost your confidence as an average cook at home, but also how to further your career in the chef world and climb up the ranks to become a head chef. This useful guidebook on the culinary industry involves all of Brad's tips and views that he has acquired over the years, working at prestigious 5 star hotel's throughout the world, including London, LA, Orlando and Las Vegas.

Chef Brad Roe Brings serious at great a Price
Broes Seasonings
Welcome to my Broes Seasonings site, Brad Roe.
Throughout my thirty years of being a chef in London, Orlando, LA and Las Vegas. I have noticed throughout many cultures and cuisines that many cooks and foodies sometimes miss that little sweet spot of success, by simply not seasoning a dish correctly. This deflates the overall expectation of the dish and also your mood after spending time and good money creating something. I believe that my seasonings with their bold depth of flavour, can help elevate any beginner cook or chefs overall cooking experience and achieve that “wow” factor! This is what I set out to do, to help you find that *umami taste, and to become a more confident foodie, chef or home cook!
A New Great Article From Chef Brad Roe
Did you taste it Chef!
“Those chilling words of a fellow chef”.
As cooking is a constant learning process, I can tell you from past experiences that there is nothing quite like having “pure confidence” in your cooking ability and expressing yourself onto a plate of food. One of the greatest parts of being a chef is you’ll have that amazing ability to put a smile on someone’s face whether it be a family BBQ, lunch in a casual restaurant or even an 8-course tasting menu in a fine dining restaurant. Where someone gets engaged or it’s a Grand mother’s 90th birthday “I couldn’t imagine those switched around, as a grandmother getting engaged at 90, each to their own I guess lol”!
Making a guest’s day is one of the highlights of the job, just to give them a little positive boost, even though that might only be for a couple of hours, or to help them forget about their mortgage payment coming up, or the dreaded thought of telling the kids that they can’t go abroad this year on holiday! As the chef, we might have even cemented a little memory into our guests minds for years to come, with them relaying that special occasion with their loved ones, weather that be a tasting bomb sensation in their mouth, tasting something new, or just a simple memorable night, with amazing food and compassionate non cringy service.
Over the years I have realised by trial and error, that we always have to respect Mother Nature when cooking a dish. I’m probably not the only one that’s rolled into work with one of those hangovers that clings onto you like a jealous ex! In which you go over a special in your mind on the way to work, thinking of what is starting to turn in your walk in, you then enter the walk in and see the items you thought what were there in your head on the way to work, have now been sold or put into the staff meal! So, you’re in the walk in, your head is beating rhythmically to the sound of the bearings in the soon to be dying walk in motor (that’s reminding you to put a service call in) and then, panic sets in, as there is fuck all to make a special out off.
Also added to this recipe is the fact that the lovely Maitre D’ is asking what the special is at 10am in the fucking morning! And to top all that, the delivery doesn’t arrive till around 11am, when the restaurant opens at 12pm! God forbid if they are short of anything on your order, don’t you just love the look on FOH and BOH staff’s faces when you do a pre-shift and let them know that the sea bass hasn’t turned up today, due to delivery issues. Yet you always think in the back of your head, that they are looking at you saying in their head, yea right, your just the donut chef that forgot to place an order!
Anyways, enough of my insecurities and anxiousness and back to the tasting! In this case, I used to get a proper coffee, normally a latte with an extra shot, look at what pairs well with each other, write those ingredients on a piece of paper and clipboard then sit down and conjure up some shit. After a few years, this just became 2nd nature to me as these times truly do train “the chef brain”. It’s a daunting process, think of it like the brain being in basic service for 3 months in the marines!
Soon the day will come when your chef brain just seems to roll out ideas over and over, getting inspiration even when you least expect it, such as waking up or something as simple as looking at an object! That’s when you know you’ve got a solid chef brain and the confidence will always shine through. Now, you start to feel, act, walk and become a Solid Chef, Chef!
Not always, will a newly created dish be a winner, but, those unfortunate dishes are GOLDEN, as they teach us the balancing of flavours and textures, as the great Albert Roux used to say “focus on the family of flavours”. These bad dishes were the ones that were just simply an atrociously appalling attempt, that needed to be thrown away and made invisible, kind of like Billy Batts in the movie Goodfellas, the scene where Billy was tossed into the trunk of a Cadillac and never to be seen again.
My style of making a bad dish invisible (not so violent though) was hurling the sauté pan off the stove in a subsequently fast pace into the awaiting laughing bus tub of dirty pans underneath the stove, just fast enough so fellow chefs & kitchen porters never saw my disaster. Then hopefully nobody witnesses me crawling into the nearest walk in, thoroughly pissed off, to verbally counsel myself with words you wouldn’t probably use at your mother in laws tea party! I still get proper pissed off when I screw up a dish, I guess it’s a combination of a few things, what I can think of are these points below! Please feel free to message us your reasons for getting angry at a crap dish?
1. I guess the main one for me is throwing away good food, not only the cost ££ but the effort mother nature and what the farmers did, to give that item to you. This probably stems from my parents making me eat everything green and slimy on the plate, or my sister making me eat cold porridge once! I grew up on a council estate in Basildon, so we didn’t get to choose what was on the daily menu lol.
2. If the dish is that bad and definitely needs the bin, I still punish myself mentally inside saying over and over again, “all these years, how could I have let that happen”. This little “chef devil” in my head would call me a twat, for at least until the end of the shift lol.
3. Embarrassment – especially if I was the sous or head chef. We aren’t supposed to screw up right! That’s just an insecurity fault, as we are all allowed to screw up, it’s how we learn. You’ll just find that you screw up a little less as the years go by. “We’re all Commis, we’re all still learning”. Marco Pierre White”.
I really didn’t know how to properly cook till about ten years into my chef life and that’s including two years at college! I’m generally talking about simple stuff such as seasoning your dish at the beginning and checking it at the end. A properly seasoned dish, believe it or not is one of the best skills in cooking! As when you
come to garnish it, the dish will almost kind of sing to you when you are cooking it, you will then know that you’ve created something special! Throughout the shift, talk with your Head chef, sous, CDP and commis chefs for their opinion of the dish, in the 90’s we used to carry plastic spoons in our top pocket, those days with HACCP now are gone unfortunately lol.
The taste of the end product is crucial, and as Gordon Ramsay says “taste, taste, taste”, and if your senior chefs get pissed off for you for asking too many times, then you are in the wrong kitchen buddy. Season “no pun intended” & polish up your CV and move on, there are thousands of kitchens and good chefs out there to help you grow!
This is one of the reasons why I opened up my own business called, Broes Seasonings (www.Broesseasonings.com) in which I have created a few seasonings with my smoker, such as smoking chillies for eight hours in oak wood, then turning them into a chilli salt. This brings another element to a dish and highlights the family of flavours, Umami baby!
Back to the tasting, you can also ask a server for their opinion, as believe it or not, they have taste buds too and are actually human lol, but this is a last resort, as you want an executive trained palate, which comes from your fellow brigade.
As the great Anthony Bourdain once said-If you’re a cheap tipper or rude to your server, you are dead to me. You are lower than whale feces!
© 2025 by Brad Roe.